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1 tag should relate to a variety of key words and themes which you've posted about and you need to assign no more than three tags .  Be sure that the tags that you select are varied and not just persistent of one another as this may actually hurt your SEO efforts. Link Internally and Externally When appropriate, such as links and external links throughout your article is a great blogging best practice. Together with reviving a number of your articles that is previous and helping readers find exactly what theyre looking for , internal linking permits you to underline the validity of your website.  You can connect to your webpages or to other blog posts.   Shorten Your Blog URL Site URLs are among the very first items that search engines crawl since its touch point for those motors to inform what your page is about.  For this reason, its readable and to prevent a mess of characters and numbers that provide no context.

 

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Below is a sheet that divides down the body of a URL; it shows how to structure them and where to put keywords in URLs.  Keep in mind that your URL doesn't have to be a pick up of the webpage title.  Because they are easier for search engines and readers to understand using URLs is a practice. With these blogging best practices in mind, you'll be on the ideal track to producing high-quality content to your readers and creating a better blog strategy. When it comes to ranking number one in Google search results, which do you believe is more significant Technical SEOthings like getting meta tags, alt descriptions, and heading text right or Composing really really really really handy content From my experience, its a mix of both, but more importantly B: Writing really really really very practical content.

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From what Ive discovered, technical SEO only gets you up to now.  To reach the top and remain there, an guide has to be useful to the reader.  The biggest reason for this is because it contrasts with Googles number one prioritythey want to rank the finest content . Here are just six of those practices Ive used to assist my blog articles rank at the top of Googles search results to aid you.  From the end of this article, youll have a playbook.    The fantastic Word Length If you Google Perfect word length for a blog article youll encounter this commonly used chart in the Serp IQ study: Many men and women use this graph to warrant writing really really long posts. From my experience, a 200-word guide that is super-useful will outrank a guide of 2,000 words any day.  However, my guideline would be to target 1,500 words.  And while I just said there is no ideal length, I follow this rule since it compels me to consider all angles of this topic Im speaking about.

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  Why Short, Concise Paragraphs Do Well Individuals dont read items on the Internet anymore. They scan.   Consequently, if you would like to keep people youve got to break down your writing . They look like work.  They frighten off people.  They leave your website if you scare off people.  And should they leave your website, thats an indicator to Google that your post isnt very beneficial.  And when its not useful, you start to fall in rankings.   Why Your Headings Want Hooks Look at both of these subheadings and pick the one that catches your attention more: Use Cooking Spray When Frying an Egg or This Ingredient Makes Frying an Egg 10 Times Easier The second headline captures my attention more, and Ill guess it does for you also.

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The very first headline has the answer to the issue within it.  How do you fry an egg better Use cooking spray.   Theres no reason to keep reading the report.  Interest is created by the second headline.  You dont understand what will make an egg easier to unsubscribe if you don't keep reading. And if they remain on your webpage more, theres a sign to Google that youve got good content.  So, after youve written your post, go back and look for opportunities to make hooks.  If you need assistance with your pins and headlines, one source I turn to time and time again is this free guide on How to Write Magnetic Headlines. Participants in the study were far more likely to reach aims if they created lists compared to people who did not.

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A Featured Snippet is an answer to a search outcome that Google picks out of an articleand most frequently its in the kind of a list.  From the case above, Google shows lots of steps on the best way to plan an event right within its results.  The reason Featured Snippets are so precious is that in the event the post is your one Google chooses to feature, your click-through rate skyrockets. Ive seen firsthand how valuable Featured Snippets have been for a lot of Wild Apricots posts, as theyve improved our ranks and our traffic.  If you would like to obtain a Featured Snippet, theres some speculation about how Google chooses them, but normally whenever I write a blog post, I try to include lists or steps as frequently as possible.   The Kinds of Images That Work Finest Take a look at Both of These pictures.  Which do you like better (Pictures from Big Stock Photo.com) Ill take a guess and say its the image of the happy, smiling people. Its not only that the image of stones isnt appealing, but its that were really hardwired to enjoy pictures of people improved.

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Because I started using images of people in my blog posts, Ive discovered they get shared a lot more, which is just another variable Google considers in its rankings.  Its a little change which makes a big difference.    Why Your Posts Must be Evergreen Perhaps you have clicked on an article from a Google search result simply to find the content obsolete When I come across obsolete content, I click on the back button and try another outcome. Thats why if I need something to rank highly, I attempt to make whats called evergreen contentcontent that stays relevant over a long time period.  This means I avoid writing about matters that have time-based info or fads.   This has improved our blog traffic over 400 percent. Ive put everything Ive learned to a very simple playbook that covers how to compose and optimize posts for Googles search results that anyone can use, no matter the size of your organization. If youd like my full playbook on nonprofit SEO, you can watch my free webinar How to Boost Your Organization by Obtaining Lots and Lots of Traffic to your site.